It costs the NHS £387 million to treat patients with lung cancer each year. There is a clear link between lung cancer and smoking, however, a little-known and understood contributor to this disease is also lurking in household cleaning products. These products, which churn out harmful toxins (VOCs) into the air, are causing breathing problems, skin irritation and lung damage, putting strain on our already underfunded healthcare system.  

This is an example of understanding the True Cost behind not only the products we procure and sell but also the ongoing costs of repairing the damage they are causing to our health, our community, and the environment.